Beyond the Media Pitch: Strategies for Researchers to Gain Media Exposure
As a scholar, your research can change lives and shape our world. Imagine the impact you could have by sharing your expertise beyond academia! Working with the media offers an efficient way to share your work, spread your findings widely, and open doors to unexpected collaborations. In this post, we will provide strategies for researchers […]
How to Get Media Coverage for Research: 5 Common Mistakes to Avoid
For many scholars and researchers, figuring out how to get media coverage for research is a nerve-wracking prospect. The stress of finding the right person to reach out to, figuring out exactly what to say, and when one should follow up are questions that boggle the mind. But we know how valuable media outreach and […]
An Academics Guide to Op-ed Pitches
Long, long ago, in the year 2014, an opinion writer for the New York Times wrote a plea for more professors to come down from the ivory tower and write for the public. Our knowledge demands to be shared beyond the academy! And for many good reasons, not the least bit that op-eds can have […]
Media Pitching for Academics (How to Become a Source)
Are a scholar interested in learning about media pitching for academics? You’re in the right place! This introduction post covers how researchers and scholars can pitch a journalist and/or editor to be a source. The goal here is two-fold: To pitch story ideas (e.g., your published research, your expertise) to targeted members of the media, […]
How to Build your Professional Brand on Social Media Part-II
This is part II of a two part series on how to build your professional brand on social media. part I can be accessed here. Social media is one way to build your professional brand on social media. Social media can help build your reputation as a thought leader in your research area. Its prevalence […]
Twitter Was Never Ours to Begin With: Thoughts on Public Engagement and Social Media
I never had a myspace page. And boy oh boy the people were on myspace! I was in my late teens, evolving into a young adult on her own journey, as impressionable as the day is long. but just not that impressionable. What i do remember is interning for a marketing department, spending hours a […]
How to Build your Professional Brand on Social Media Part-I
This is part I of a two part series on how to build your professional brand on social media. Part II can be viewed here. One way to establish your expertise as a public scholar is to develop and maintain a public scholarly/professional brand. A professional profile represents you, your research, and what you want […]
Twitter Citation for Academic Writing
for the love of twitter! there is a hate / love / hate relationship with twitter and the people who inhabit its corner of the internet. i, for one, think it is one of the best cyber places on earth. sure, twitter is rife with shit and shit people. but when you successfully create your […]
Public Scholars to follow on Social Media
Here is a list of my personal favorite public scholars to follow. There is no rhyme or reason to this list…it’s just a few really smart scholars who are very authentic, make me laugh, and help me understand the world a little bit better. Noah Smith – economics, geopolitics, and urban planning Twitter (his handle […]
