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How to Publish your Research for the Public

Person writing a lengthy to-do list in notebook on the steps needed to take their research from published to public

A Comprehensive Guide on How to Publish Your Research Paper for the Public Publishing your research paper is not just a culmination of your hard work; it’s a critical step in advancing your academic career and sharing your findings with the world.  In this comprehensive guide, we will take you through the entire process, from […]

An Academics Guide to Op-ed Pitches

People in a subway car reading the newspaper and op-eds.

Long, long ago, in the year 2014, an opinion writer for the New York Times wrote a plea for more professors to come down from the ivory tower and write for the public. Our knowledge demands to be shared beyond the academy! And for many good reasons, not the least bit that op-eds can have […]

Media Pitching for Academics (How to Become a Source)

Person sitting on a bench reading the lower third of a newspaper.

If you are a scholar interested in learning about media pitching for academics, you’re in the right place! This introduction post covers how researchers and scholars can pitch a journalist and/or editor to be a source. The goal here is two-fold: to pitch story ideas (e.g., your published research, your expertise) to targeted members of […]

How does Knowledge Deficit Model Impact Researchers

Pink mug on a pink desk with a book titled "Knowledge" to signify the study of the knowledge deficit model.

There is much to be said about the knowledge deficit model and its impact on how researchers and scientists think about communicating with the public. Get this: scientists more or less hold negative feelings about the public’s base scientific knowledge. To add insult to injury, researchers who already have negative views about their potential public […]

How to Become an Effective Public Scholar

notebook opened on a desk as someone is writing notes along with a cup of coffee and a croissant.

As you ease into your spring semester, take some time to think and reflect on your career goals, especially in relation to the impact your research is (or isn’t) making. A good place to start is checking out our webinar –  So You Want to Become a Public Scholar? If you have ever wondered about… […]

How to Build your Personal Brand on Social Media Part-II

small succulent plant in the foreground on a table with a open Apple laptop in the background that is covered in brand logo stickers.

this is a part II of a two part series on building your brand via social media. part I can be accessed here.  social media is one way to develop your professional brand. social media can help build your reputation as a thought leader in your research area. social media’s prevalence in today’s society, along […]

Where to Begin?

the road to public engagement is fraught with road bumps but also with miles of open, beautiful road. But…where to begin? the work is hard, time consuming, and can be thankless. but the reward can be substantial. not financially, of course. though this process could be parlayed into grant writing and consultations, among other things. what i […]

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