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Launch a Newsletter: Building Your Audience & Content Strategy (Part 2)

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Launch a Successful Scholarly Newsletter: Build Your Audience & Craft Compelling Content (Part 2) This is part 2 in a series on how to launch a newsletter. You can read part I here – Beyond Journal Paywalls & Tweets: Launch A Newsletter (Part 1), where we talked about why.  In this post, we’ll cover the […]

Beyond Journal Paywalls & Tweets: Launch A Newsletter (Part 1)

A photo of the 'mail' icon on a smartphone with a notification of two unread messages.

Empower Your Research: Why Scholars Should Launch a Newsletter (Part 1) This is part 1 in a series on how to launch a newsletter. You can read Part 2 – Launch a Newsletter: Building Your Audience & Content Strategy – here Why Launch a Newsletter?  The traditional academic publishing landscape, with its lengthy peer-review processes […]

Don’t Get Lost in Translation: Communicating Complex Ideas to a Lay Audience

A group of women of various ages listening attentively to someone communicating complex ideas to the audience.

Simplifying the Intricate: Tools and Techniques for Communicating Complex Ideas Effectively For researchers and scholars, effectively communicating complex ideas can feel like an unbearable challenge. Reaching outside the ivory tower and talking with lay people may feel like a feat. How do you take highly complex, niche topics and translate them in a way that […]

How to Launch a Blog for Scholars, Academics, and Scholarpreneurs

A women is typing on her computer with a cup of coffee next to her laptop. She is creating some content during her women's writing retreat

The Scholar’s Guide on How to Launch a Blog Blogging became all the rage in the 1990’s (this is your cue to realize how long ago the 90’s actually were). The blog-sphere experienced a few peaks and valleys with the advent of microblogging sites like Twitter, may she rest in peace. A staple, it remained. […]

How to Publish your Research for the Public

Person writing a lengthy to-do list in notebook on the steps needed to take their research from published to public

A Comprehensive Guide on How to Publish Your Research Paper for the Public Publishing your research paper is not just a culmination of your hard work; it’s a critical step in advancing your academic career and sharing your findings with the world.  In this comprehensive guide, we will take you through the entire process, from […]

An Academics Guide to Op-ed Pitches

People in a subway car reading the newspaper and op-eds.

Long, long ago, in the year 2014, an opinion writer for the New York Times wrote a plea for more professors to come down from the ivory tower and write for the public. Our knowledge demands to be shared beyond the academy! And for many good reasons, not the least bit that op-eds can have […]

Media Pitching for Academics (How to Become a Source)

Person sitting on a bench reading the lower third of a newspaper.

If you are a scholar interested in learning about media pitching for academics, you’re in the right place! This introduction post covers how researchers and scholars can pitch a journalist and/or editor to be a source. The goal here is two-fold: to pitch story ideas (e.g., your published research, your expertise) to targeted members of […]

How does Knowledge Deficit Model Impact Researchers

Pink mug on a pink desk with a book titled "Knowledge" to signify the study of the knowledge deficit model.

There is much to be said about the knowledge deficit model and its impact on how researchers and scientists think about communicating with the public. Get this: scientists more or less hold negative feelings about the public’s base scientific knowledge. To add insult to injury, researchers who already have negative views about their potential public […]

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