8 Creative Content Ideas for Video-Based Research Communication on IG and TikTok

A phone is on a tripod as its owner stands in the background recording a video for research communication on instagram and tiktok.

Staring at a blank screen, wondering how to share your research in a way that is interesting and engaging?  You’re not alone. Research communication on Instagram and Tiktok is not necessarily something your grad school courses cover. Related Post: PhD Skills Gap: Why Your Doctorate Needs More Than Research Training for Today’s PhD Job Market […]

A Beginner’s Guide to Research Communication on Instagram and TikTok

Photo of Apple iPhone with a TikTok account showing as the person is about to share Research Communication on Instagram and TikTok

Social media is here to stay, whether we like it or not. And while Instagram and TikTok might not seem like obvious platforms for research communication, they offer unique opportunities to share your work beyond academia. For those researchers interested in connecting with broader audiences, research communication on Instagram and TikTok can be valuable tools […]

How to Build your Professional Brand on Social Media Part-II

small succulent plant in the foreground on a table with a open Apple laptop in the background that is covered in brand logo stickers.

This is part II of a two part series on how to build your professional brand on social media. part I can be accessed here. Social media is one way to build your professional brand on social media. Social media can help build your reputation as a thought leader in your research area. Its prevalence […]

How to Build your Professional Brand on Social Media Part-I

closed laptop with a keyboard and an orange book labeled "brand identity"

This is part I of a two part series on how to build your professional brand on social media. Part II can be viewed here. One way to establish your expertise as a public scholar is to develop and maintain a public scholarly/professional brand. A professional profile represents you, your research, and what you want […]

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