Setting Your 2025 Research Communication Goals (It’s Simpler Than You Think)

A women is sitting at a table with a notebook opened and a cup of coffee, ready to write her 2025 research communication goals.

As another year draws to a close, many researchers are thinking about how to expand their research impact in the coming year. Perhaps you spent 2024 focused on publishing but are ready to engage more broadly with your work. Or maybe you experimented with social media updates but want to develop a more purposeful communication […]

How to Practice Reflexive Research Communication: A Practical Guide

a photo of a car's side mirror with the sun setting in the background. this is meant to represent reflexive research communication in action through metaphor.

Effective research communication requires more than just clear writing and presentation skills. It demands awareness of how our own backgrounds, assumptions, and positions influence how we share our work with others. This is where reflexive research communication becomes crucial. At its core, reflexive research communication asks us to examine how our personal experiences, disciplinary training, […]

Communicating Research in Social Sciences & Humanities: Beyond Science Communication Training

An engagement coach is working with a social science and humanities scholar on communicating research

During the PCST symposium in Zacatecas in early 2024, I found myself thinking about how researchers and scientists struggle with communicating research. How inaccessible the science communication research was. But I also realized how little attention was paid to social sciences and humanities scholars and research. While everyone agreed that science communication is crucial, especially […]

Unlocking Effective Science Communication: The Engagement Coaching Process

A client prepares themselves for a engagement coaching session to help with their science communication. There is an open laptop a notebook open with a pen on top of it, a cup of coffee, and a clear desk in front of a bright window.

Have you ever sat in a communication training or online workshop and thought, “How am I ever supposed to do this?” You’re not alone. As a researcher, you know the importance of sharing your work, but translating that knowledge into effective science communication can feel overwhelming. Maybe you’re struggling to find time for outreach, unsure […]

How does Knowledge Deficit Model Impact Researchers

Pink mug on a pink desk with a book titled "Knowledge" to signify the study of the knowledge deficit model.

There is much to be said about the knowledge deficit model and its impact on how researchers and scientists think about communicating with the public. Get this: scientists more or less hold negative feelings about the public’s base scientific knowledge. To add insult to injury, researchers who already have negative views about their potential public […]

hand touching books on a shelf

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