Customized Media Outreach Accelerator Package
Your shortcut to media success.
Are you struggling to get your voice heard in the seemingly impenetrable media landscape? Does your social media efforts feel stalled, despite constant posting? Are you ready to level up your reach but unsure of what to do next? You’re not alone.
Many talented leaders like you – academics, researchers, entrepreneurs, and thought leaders – have groundbreaking ideas, unique perspectives, or innovative research to share.
One route is through media outreach. Yet, navigating the media ecosystem can be intimidating. Questions like: which journalist to contact, how to write a compelling email pitch, and what to do when your emails go unanswered can riddle anyone!
We have the answer for you! Introducing the Customized Media Outreach Accelerator Package – your AI-enhanced personalized roadmap to media success.
You’ll bypass the guesswork and connect directly with the right media professionals. Whether you’re looking to become a go-to expert source, share your latest research findings, or boost your brand’s visibility, we’ve got you covered.
⬇️ See how it works ⬇️
Who is This Service For?
Our Customized Media Outreach Accelerator Package is tailored for ambitious thought leaders ready to amplify their voice in the media. You’re an ideal candidate if you are:
-An entrepreneur with an innovative product or service
-An academic or researcher with groundbreaking findings
-A thought leader with unique insights on current issues
-A university research lab looking to share important discoveries
-A new author aiming to promote your work
To ensure the best results, we work with individuals and organizations who have:
-An established brand or research line
-A professional website or strong online presence
-Relevant assets (e.g., high-quality images, product photos, research papers)
-A clear message or area of expertise to share
-Specific goals and a vision for your media presence
If you have these elements in place, you’re well-positioned to benefit from our service and achieve your objectives.
Here's How it Works
Step 1: Getting to Know You & Your Goals
To kick things off, you’ll complete our detailed intake form. This is where you’ll share your goals, provide information about your project, and share your website and online profiles. We’ll review your submitted information to get a better sense of your brand and messaging. This comprehensive preparation ensures we make the most of our time together in the next step.
Step 2: Project Scoping & Objectives Call
During this hour-long call, we’ll talk through your specific goals for this project and timeline. We’ll dive deep into your project, your ideas, and your goals. We’ll talk about your audience, your messaging, your media outreach preferences, and your measure for success. This conversation sets the foundation for your customized outreach strategy.
Step 3: Media Outreach Strategy Session
In this hour-long session, we’ll walk through your personalized media list, detailing why each contact was chosen. We’ll discuss strategies for connecting with these journalists effectively. You’ll receive your customized pitch and follow-up templates, which we’ll review together, making any necessary adjustments. The session will be recorded for your future reference.
What You'll Receive
2-One Hour Strategy Sessions
Targeted Personalized Media Contact List
Pitch and Follow-up Templates
Email Support for 3 Months
Recorded Strategy Session
Frequently Asked Questions
This service is ideal for self-motivated researchers, scholars, authors, and entrepreneurs looking to gain an edge in their media outreach. We do the initial research and strategy planning for you, empowering you to make connections, build relationships, and take the lead in your media journey.
If you’re seeking someone to handle all aspects of your PR, we also offer full-service public relations packages. Contact us for more information.
Our service is designed for those who want to handle their own media relations but who are seeking expert guidance and tools to get started. It’s more cost-effective than a full-service PR agency and allows you to maintain direct control over your media relationships.
Our Customized Media Outreach Kit is priced at USD$797. We use a two-part payment structure to ensure mutual commitment and flexibility:
- Initial Deposit: A 50% deposit is due upon signing up for the service. This secures your spot and allows us to begin the initial research and preparation phase.
- Final Payment: The remaining 50% is due prior to your Strategy Call. We’ll send a payment link before scheduling this call.
This structure allows you to spread out the investment while ensuring we can dedicate our full resources to your project. All payments are processed securely through Stripe.
Unfortunately, do the nature of the service, no refunds will be given. If you choose not to move forward with the strategy session, therefore forfeiting the receipt of the full Kit and our services, your deposit will not be refunded.
The Strategy call will not be held until the full payment is received.
The entire process usually takes 4-6 weeks, depending on schedules. We work efficiently to get you ready for media outreach as quickly as possible while ensuring thoroughness and quality.
While the Media Outreach Kit process is contained into a timeframe, media relations is an ongoing process that should not be rushed. We will discuss expectations for building relationships with the media during the strategy session.
After purchasing your Kit, you’ll receive a confirmation email with a link to schedule your onboarding call. You will also receive the intake survey, which should be completed within 48 hours. During the onboarding call, you’ll share information about your project, PR goals, and any challenges you’re facing. We’ll then begin crafting your custom media list and pitch templates. In about 3-4 weeks, we’ll set up a strategy call to go over all the materials in your Kit. You’ll receive your customized media list, your pitch templates, and the recorded strategy session.
The journalism industry is dynamic, with writers and editors frequently changing beats and publications. We commit to updating any outdated media contacts within three months of your strategy call, ensuring you always have current information.
To maximize your chances of success, you should have:
- Professional contact information
- Up-to-date online professional profile(s) (e.g., website, blog, and/or professional social media page)
- A clear message (e.g., what do you want the audience to learn?) and goal (e.g., how will you measure success?) for your media outreach
- High-resolution photos
- A logo and an established brand (helpful but not required)
The Customized Media Outreach Kit is tailored to one specific project or area of expertise. If you have multiple distinct topics or projects, you may benefit from separate kits for each or a more comprehensive PR approach, which are happy to help you with. Contact us for information on more comprehensive support.
During our 3-month support period, we can help you refine your approach if you’re not seeing results. We can review your outreach efforts and suggest improvements to your pitches or targeting.
We’ll discuss this during our strategy call, but generally, it’s best to reach out when you have something newsworthy to share. We’ll help you identify opportunities and optimal timing for your outreach.
Interested in learning more about our Customized Media Outreach Accelerator Package?
Hi! My name is Alicia Cintron, PhD.
I’ve always believed in the power of research and knowledge to change the world.
For years, I worked in marketing and PR for one of the world’s busiest mid-sized venues. I promoted some of the biggest acts in the world, connecting artists with their fans.
I moved on to pursue my PhD, researching and teaching at Research-1 institutions. I quickly recognized the disconnect between research and the public.
Now, as an entrepreneur and communications professional, I see how entrepreneurs struggle to articulate their expertise and gain traction outside of social media.
By blending my PR expertise with my academic background, my goal at (Cintron, Revised) is to help empower both scholars and innovators to amplify their impact.
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