my 2022 reading and inspiration list

books. The Engaged Scholar: Expanding the Impact of Academic Research in Today’s World by Andrew Hoffman is an engaging (couldn’t help myself), thought provoking, inspiring book. what the book lacks in practical advice, it makes up for it with a healthy discussion on the systemic ways in which the academia continues to trip over itself. […]

build your professional brand via social media – part II

small succulent plant in the foreground on a table with a open Apple laptop in the background that is covered in brand logo stickers.

this is a part II of a two part series on building your brand via social media. part I can be accessed here.  social media is one way to develop your professional brand. social media can help build your reputation as a thought leader in your research area. social media’s prevalence in today’s society, along […]

build your professional brand via social media – part I

closed laptop with a keyboard and an orange book labeled "brand identity"

this is part I of a two part series on building your brand via social media. part II can be viewed here.  one way to establish your expertise as a public scholar is to develop and maintain a public scholarly/professional brand. a professional profile represents you, your research, and what you want the world to […]

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