Taking your research paper from published to public

Person writing a lengthy to-do list in notebook on the steps needed to take their research from published to public

Congratulations! The research paper you’ve been working tirelessly on for months years is accepted, published, and in print. You hold back the urge to print the cover page and post it on your refrigerator. Instead, you take the link and post it to social media sharing your paper with the world. And now you are […]

Media Pitching for Academics (how to become a source)

Person sitting on a bench reading the lower third of a newspaper.

If you are a scholar interested in learning about media pitching for academics, you’re in the right place! This introduction post covers how researchers and scholars can pitch a journalist and/or editor to be a source. The goal here is two-fold: to pitch story ideas (e.g., your published research, your expertise) to targeted members of […]

build your professional brand via social media – part II

small succulent plant in the foreground on a table with a open Apple laptop in the background that is covered in brand logo stickers.

this is a part II of a two part series on building your brand via social media. part I can be accessed here.  social media is one way to develop your professional brand. social media can help build your reputation as a thought leader in your research area. social media’s prevalence in today’s society, along […]

build your professional brand via social media – part I

closed laptop with a keyboard and an orange book labeled "brand identity"

this is part I of a two part series on building your brand via social media. part II can be viewed here.  one way to establish your expertise as a public scholar is to develop and maintain a public scholarly/professional brand. a professional profile represents you, your research, and what you want the world to […]

where to begin?

the road to public engagement is fraught with road bumps but also with miles of open, beautiful road. the work is hard, time consuming, and can be thankless. but the reward can be substantial. not financially, of course. though this process could be parlayed into grant writing and consultations, among other things. what i think about, and […]

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